The four models of digital teams – make that five
How do you structure your digital engagement team? Has that structure changed in the last 3 years, and is it working? How well do you collaborate with other departments with fingers in digital? What are the biggest areas of growth, opportunity, and tension in your org...
The first principle that unlocks all the others
The four principles of the directed-network campaign model aren’t necessarily shared in order of priority, though some are so foundational that you can’t do anything else unless those are in place. Opening to people power is one of those, because if you...
What was that directed network campaign thing again?
Since launching our Networked Change report last June, we’ve presented the “directed-network campaign” model dozens of times at keynotes, trainings and private sessions around the world, working with hundreds of organizations to implement it more...
Networked change all over Australia this June
We’ve had thousands of downloads of our Networked Change Report from the US, UK, Europe, and Canada, but the place where the model has most taken off is, perhaps surprisingly, Australia. In the last year we’ve given dozens of presentations on the...Recent Posts
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