Lou Sherrell

– Strategist and Project Manager

Lou Sherrell is a specialist in agile and lean project management systems and coaching. With a background in modern political campaign management, she is also adept at creating people powered engagement strategies and helping institutions adapt their culture, structures, and people to embrace engagement.

Lou was most recently the campaign manager for the New Zealand Green Party, helping a staff of 14 manage 8,000 volunteers through two election cycles. After leaving politics she has become an advisor to a number of progressive institutions around digital engagement, including national domain registrar InternetNZ and NZEI, New Zealand’s largest public education union.

Passionate about sharing new models of campaigning and engagement, she was a convenor of Campaign Bootcamp Aotearoa, and has a long history of climate activism. Lou is based in Wellington, New Zealand, and supports our global client base.

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