by Jason Mogus | Jun 10, 2013 | Innovative Campaigns, Organizational Change
While many progressive ideas tend to succeed in the long run, (I’m talking a 30 year time horizon) as a movement we’re not half as effective as our opposition at creating messaging that wins hearts and minds today. There’s a lot of suffering that...
by Jason Mogus | Jun 3, 2013 | Team Change
Does your organization struggle with digital innovation or integrating campaigns across silos? If you’re in DC on June 17, check out an exciting event we’re co-producing, “Networking your institution for the Citizen Age” with the Mobilization...
by Jason Mogus | May 21, 2013 | Innovative Campaigns
Success in the advocacy world is essentially about getting your issue or cause onto the agenda of the powerful by going direct, via a mass public outcry, or ideally both. Not so long ago, you could get pretty far with a supportive story in the top tier media, so most...
by Jason Mogus | Jan 11, 2013 | Digital Transformation
At the turn of the year many of us find ourselves doing longer range visioning and planning for a high impact year ahead. And if you’re like me, it’s a time to get out of the day to day grind of fighting fires, to cast our eyes up a level and think about...
by Jason Mogus | Nov 12, 2012 | Digital Transformation, Innovative Campaigns
Even before the election results were in, most analysts had called the digital game for President Obama. The story of the ground-breaking “Big Data” integration and micro-targeting operation that drove their most strategic campaign decisions is quickly...